To Have a Web Presence - You need to be Found !

 

Natural SEO SEM

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Search Engine Marketing

Marketing methods designed to bring visibility to a website. Main categories are SEO, PPC and Paid Inclusion.


Search Engine Optimization

Optimizing a website organically to achieve higher rankings on the search engines. Includes both on-site and off-site techniques and procedures. reference to the top portion of a traditional newspaper. The portion of a webpage visible to a visitor without scrolling down.

 

Optimization Kinds

Categorization variables such as Title, Keywords, Description, Headings, Link URL, Link Text, Image Alt, Comment, Body


Optimization Parameters

Quantitative variables such as Frequency, Weight, Size, Prominence, Proximity

 

 

 

 

 

 

 

Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

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Noah Webster

Noah Webster - American patriot and scholar - not a Democrat or Republican - what America needs more of these days.

 

“The truly insane have enough on their plates without us adding to it.”

Formosa's Law

 

PageRank

PageRank is one of the variables in the Google algorithm for determining where an individual webpage will appear in the search results for a given keyphrase. PageRank gives a higher ranking to relevant pages that are linked from other relevant pages. PageRank is a Google evaluation of the value of a webpage in comparison to other pages on the website and with the Internet as a whole.

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Our Clients Geographies

California

Delaware

Florida

Indiana

Maryland

Michigan

Nevada

Ohio

Pennsylvania

Virginia

Washington DC

Hungary

and Growing !

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO

 

Website Design Glossary

 

Website design is a major factor in whether visitors to a website stay and look around, or click away.

It includes the internal navigation, the color schema, font selection and a myriad of other considerations.

Natural SEO SEM has compiled many of the website design terms that may be of use to our customers and to our website visitors. We hope you will find them to be of use in better understanding website design and design features.

 

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Website Design Glossary

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Fantasy

One of the five font categories, generally used for accenting text and not to be utilized for webpage body font.

 

Fetch

A Macintosh-only FTP client tool.

 

File

A set of related records treated as a unit for easy use, organization or storage.

 

File Extension

In many operating systems, the letter or letters at the end of a filename, usually following a dot. Example: .html is an HTML file.

 

Fireworks

A web oriented digital image editor used for creating and optimizing graphics for webpages.

 

Fixed Space

A defined amount of space separating individual text characters, often the width of a numeral for a given font.

 

Fixed Width

A design where the page and columns remain the same width regardless of the browser window size and does not stretch to fill the screen.

 

Flash

A type of software which provides animation and interactivity on webpages. Search engine spiders cannot easily view it, so avoid flash in website navigation.

 

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Natural SEO SEM hopes that you find this Website Design information useful in understanding the Internet - and your place in it.