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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.

 

 

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO

 

Natural SEO Glossary

 

Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.

 

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SEO Glossary

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Inclusion Ratio

The percentage of a website's pages included by the search index divided by the total number of pages you have estimated to be on your site. A low percentage could be caused by penalized dynamic urls, dynamic content requiring search or drop down menu selection, unindexable dynamic content inside databases, improperly configured webpages, nofollow robots.txt tags, pages too deep in the architectural hierarchy or the absense of sitemaps to allow spiders to locate dynamic or database driven content.

Index

The database of information about a site stored by a search engine after its spider has crawled a website.

 

Index Page

The Home page. A natural entry page for visitors, generally awarded additional PageRank.

 

Initialisms

Abbreviation that is pronounced as the letters they spell. (IRS)

 

Inside Pages

All of the pages in a website except the index or home page.

 

Internal Architecture

The interconnecting navigational system between the pages of a website.

 

Internet Traffic Optimizer

ITO. A person who optimizes not only for search engines but to get traffic from other sources such as blogs, RSS feeds, press releases and articles.

 

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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.