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Natural SEO is part understanding what to put on a webpage to achieve high ranking. But, just as important, Natural SEO is knowing what NOT to do on a webpage. WhiteHat SEO is the standard. GrayHat SEO is a consideration. BlackHat SEO is avoided.

Natural SEO involves every component found on a webpage - the text, the images, metatags, the title tag, alternative text, backlink anchor text, headings, forward link anchor text, as well as the internal hyperlink architecture and navigation system.

Natural SEO considers themes, semantics, linear correlations between objects, human ease of navigation, asthetics, and competition.

Natural SEO targets keyphrases that are determined by analyzing the supply and demand curve for niche query terms.

Natural SEO seeks long-term visibility over short-term results.

Natural SEO draws from mathematics, algorithmic analysis, econometrics, linear programming, Austrian economics, computer programming, web design, marketing and a host of other disciplines.

Natural SEO is both a strategy and a tactic.

Natural SEO includes techniques designed to present quality content - identical for humans and search engines.

 

 

 

 

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Natural SEO = Organic SEO

Organic SEO = Ethical SEO

Ethical SEO = Natural SEO

 

Natural SEO Glossary

 

Understanding the concepts behind Natural SEO is dependent on a clear vision of the components and terminology used in Natural SEO.

Natural SEO is also called Organic SEO. Natural SEO is also called Ethical SEO.

It is the techniques used to bring visibility to a webpage and to a website. It is stressing quality over speed. It is seeking long-term marketing strength over short-term results.

Natural SEO SEM hopes you find this Natural SEO Glossary to be of assistance for your Web success.

 

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SEO Glossary

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BTF

Below The Fold. The portion of a webpage not visible to a visitor unless they scroll down.

 

Bus Topology

See Linear Topology.

 

Callout

Text beside, near a photograph or illustration. It typically highlights a detail in the graphic, verbalizes the analogy implied by the graphic or emphasizes the message delivered through the graphic.

 

Canonical Name

The preferred domain name for a website, which could have a set of different domain names.

 

Canonical URL

Errors in a content management system may allow the same or very similar content to exist at different urls. The canonical url is the single most authoritative version generally index by the search engines.

 

Case sensitive

Capital letter queries return only capital letter responses. Most search engines are not case sensitive. Note that entering lower case will return both upper and lower cases. A case sensitive query makes a distinction between two names that don't have the same case. For example, the names Bob and bob would be considered different in a case sensitive system.

 

Category

A collection of webpages or websites sharing a common attribute.

 

Click Distance

The minimum number of clicks necessary to travel from one webpage to another.

 

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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.