Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Referral Page
A webpage which links to your website and sends traffic. A good referral page can be more beneficial than a good search engine ranking, since it is likely to last longer.
Referral Rate
A measure of the traffic visiting a website broken down by source - search engine, PPC, link, or direct. The Referral Rate can help determine which source is the most effective at driving traffic to a website.
Residual Earnings
An affiliate system structure that pays commissions to the affiliate on sales made at a merchant site for the life of the customer.
Reversal
When a previously recorded sale is not concluded. Usually when the sale has been either fraudulent or returned merchandise.
Reversal Rate
The percentage of reversed sales to the total of valid and later-reversed sales.
Scamp
Preliminary layout of advertising or promotion ideas. Stands for "Stop Crude Advertising Material in Public".
Search Engine Marketing
Marketing methods designed to bring visibility to a website. Main categories are SEO, PPC and Paid Inclusion.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.