Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Popularity Score
A score given to every webpage that measures the popularity based on the hyperlink structure.
Portal
A webpage that serves as an entry or starting page on the internet.
PPC
Pay Per Click.
PPC Traffic
The number of visitors that clicked on a paid advertisement that took them to a website.
PPM
Pay Per thousand clicks.
Press Release
Information written by a company and distributed to the press, with the hope that they will use it as the basis of a written news story.
Promotion
A form of communication calling attention to products or services, typically by adding value to the purchasing decision. Some examples are coupons, temporary discounts, rebates, premium offers and contests.
PSA
Public Service Announcement. Information of interest to the general public posted by a website at no charge.
Publisher
A website owner that promotes a merchant product or service in return for payment once an agreed-upon action has been completed.
Pull Promotion
Promotion of a product or service by directly addressing the customer.
Push Promotion
Promotion of a product or service by relying on those down the line such as wholesalers and retailers, to address the customer.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.