Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Name of Page
The field entitling the webpage being submitted for link consideration.
Narrowcasting
Marketing to a specific niche or group of people.
Natural
Organic or ethical. Promotion efforts based on attaining high relevance and quality so variables achieve results based on their own merits, as opposed to paid for results.
Natural Links
Hyperlinks pointed toward a website because somebody found that website to be useful.
Needs Analysis
A study of the requirements of a company, the customer and the level of performance to be competitive in a given industry.
Negative Keyword
A keyword immediately preceeded by a negative (-) sign to denote the query should exclude that term.
Negative Match
A PPC keyword option that prevents a sponsored ad from displaying if a particular keyword is entered by the searcher. For instance, a search engine marketing firm advertising "SEM" would not want to pay for their ad to load if the keywords SEM were used along with Scanning Electron Microscope.
Niche Directory
A directory that provides links to websites which focus on a similar theme or relate to a certain industry.
Niche Marketing
The marketing of a product or service to a small, well-defined group.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.