Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Market Penetration
An attempt to grow sales by gaining a larger market share of an existing market.
Market Segmentation
The division of the market into distinct subgroups characterized by different preferences and requiring different marketing approaches.
Market Share
The percentage of a product or service market's sales that an individual company controls.
Marketing Metrics
Measurements for quantifying marketing performance such as advertising spend, market share and response rates.
Marketing Mix Seven Inputs
Marketing variables that affect customer motivation and behavior: Product, Price, Promotion, Place, People, Process and Physical Evidence.
Marketing Myopia
Lack of vision due to excessive focus on a product, instead of detecting customers desires.
Marketing Plan
The portion of a business plan dealing with marketing aspects of a good or service including overall strategy, pricing, sales tactics, service policy, warranties, advertising and promotion and distribution to customers.
Marquee
A scrolling message on a webpage, named after the once common signs on theaters. Javascript is usually used to produce a marquee.
Merchant
A company that has a product or service to sell on the internet, also known as an advertiser.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.