Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Facet
Each word of a search term.
Fact Sheet
A document containing factual information about a product, service or company, without high-pressure sales or flowery language.
FFA
Free For All. A website where anyone can automatically receive a backlink.
Flight
An advertising campaign for a specific website for a specific period of time.
Focus
A primary ingredient of organic search engine optimization. Each element of a webpage should be highly correlated with each other around a common webpage theme. The webpage theme should be focused around an overall website theme.
Fora
Plural of forum.
Forum
A website for an online community of users who may read and post information of common interest.
Forward Link
A link from a website to a different website.
Four Ps
Product, Price, Promotion and Place - the four marketing variables that affect customer behavior and motivation.
Four Utilities
The four items representing the customer's perception of the marketing exchange - Form-Function, Place, Time and Ease of Possession. As you increase the value of the four utilities in the consumer's mind, the exchange becomes increasingly beneficial.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.