Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Commission
The sum set by the merchant which is payable to the affiliate for the successful conclusion accomplishment of an action by a visitor, such as a click, lead, or sale. The commission can occur anytime prior to the expiration of the cookie.
Commission Reversal
The taking back of a commission payable to an affiliate because of a returned item, other credit, or attempted affiliate fraud.
Comparative Advertising
Advertising which compares a company's products with those of competing brands. Care must be given to ensure the competitor products are not misrepresented.
Confusion Marketing
A strategy of deliberately confusing the consumer by having pricing plans or features that make a product impossible to compare to competing products.
Content Targeted Advertising
Placing relevant pay per click advertisements on a related content page.
Contextual Advertising
PPC listings that appear on websites other than search engines. These listings are generally matched to the content of individual webpages through an automated matching algorithm.
Contextual Marketing
Placing product or service offers or hyperlinks near relevant content.
Controversial Marketing
Questionable marketing tactics including FFA, Spam, E-mail spam, Ad Blocking, Cookies, Mousetrapping, Opt Out, Pagejacking, Trick Banners and Search Engine Spam.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.