Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Blog
Web Log. An online diary or journal, often visitor updated. Usually has many hyperlinks but little content.
Blog and Ping
A technique used to get search engines to quickly index a blog's content.
Bounce Rate
The ratio of visitors to a webpage or website that exit after visiting one webpage only, expressed as a percentage.
Brand
The emotional response to a specific company or product developed by building customer expectatations and quality interaction with the customer.
Brand Bidding
The use of the brand or product names of a particular merchant by an affiliate to generate traffic. It is up to the individual merchant whether, under what conditions, and to whom, this may be allowed.
Brand Extension
Process where a company develops new products and markets them under an existing brand name.
Broad Matching
A PPC keyword matching option in which an advertisement is displayed for every search query that includes a given keyword or keyphrase - in any order, with or without additional words. Synonyms, variants and plural forms are generally also included in broad matching.
Broken Link
A link no longer connected with its destination.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.