Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
* * * * * * * * * * * * * *
SEM Glossary
Automated Submission
Machine-based submission of websites to directories and search engines using specialized software. Often not acceptable to search engines or directories and may result in index request rejection.
Average Page Views
The average number of webpages each visitor sees in a single session. High values combined with a long visit indicates visitors read lots of content. High values with short visit length indicate visitors are clicking around but not reading much.
Average Time on Site
The average amount of time in seconds that visitors spend on a website. A low number suggests a need to consider what the visitors were looking for, and why they did not find it on the website.
Backlink
Links pointing to a particular webpage - inbound links.
Bad Neighborhood
Spamming websites which employ tricks to misdirect users or that have little or no value. Linking to a bad neighborhood will lower your website's PageRank.
Bait and Switch
A marketing technique where trust or a level of commitment is secured before revealing the true product or intent of the marketing effort.
Banner (advertising)
Scrolling or fixed text used as an advertisement on a webpage.
Banner (scrolling)
An HTML tag that creates scrolling text on a webpage.
* * * * * * * * * * * * * *
Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.