Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
ASL
Age, Sex and Location of the target audience of a website.
Asset Led Marketing
Using brand strength to market both new and existing products.
Attention-Interest-Desire-Action-Satisfaction
AIDAS. The goals that a website should have for its visitors. This applies to text, images, and web design for online business. The marketing strategy should get the potential customer's attention and interest, generate a desire for the product or service through incentives and arguments, enable action with easy-to-buy steps, and satisfaction by providing usability and good merchandise or service.
Audience
All people, households or organizations that read, view or hear a specific marketing vehicle.
Audience Accumulation
All people, households or organizations exposed to a single advertising vehicle in a certain period of time.
Audience Composition
Determination of the attributes or characteristics of an audience.
Audience Reach
The percentage of the total internat population that uses a particular search engine. Along with Search Hours, it is one of the main two measures of search engine popularity.
Auditor
A third party company which tracks, counts and verifies banner ad requests.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.