Natural SEM Glossary
Natural SEM stands for Natural Search Engine Marketing. Understanding the concepts behind Natural SEM is dependent on a clear vision of the components and terminology used in Natural SEM.
Natural SEM is also called Organic SEM. Natural SEM is also called Ethical SEM.
It is the techniques used to bring additional website traffic for your business. Targetted website traffic. In other words, potential customers - not just surfers. It picks up where Natural SEO leaves off. In fact, much of natural SEM might be considered off-site natural SEO. It is seeking additional bang for the buck.
Natural SEO SEM hopes you find this Natural SEM Glossary to be of assistance for your Web success.
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SEM Glossary
Affiliate
A website owner that promotes products or services for a merchant in return for a commission payment once an action has been completed.
Affiliate Fraud
An illegal activity to obtain commissions in an illegitimate manner through fraudulent actions against merchants or buyers in an affiliate marketing program, such as by self-clicking of income-generating CPC hyperlinks.
Affiliate Link
A hyperlink with a unique tracking code, used to promote a merchant's products or services.
Affiliate Manager
A merchant employee who runs and helps build an Affiliate program.
Affiliate Marketing
Programs which allow a merchant to expand their market reach and visibility by paying independent agents on a Cost Per Action basis. The agent displays a clickable advertising banner in return for compensation.
Affiliate Network
A third party, between the merchants and the affiliates, that tracks and accounts for all transactions occurring between the merchant and the affiliate sites.
Affiliate Page
An advertising or marketing page.
Affiliate Partner Manager
APM. An affiliate that refers or sponsors a new affiliate to an affifliate network and usually enjoys second tier commissions.
Affiliate Program
An advertising program offering a monetary incentive for webmasters to drive traffic (CTR) to the advertiser website or to bring customers (CPA) to the advertiser website. This eliminates the necessity for the advertiser to find websites with related content to list their banners. It also increases the response rate by giving the affiliate websites a stake in the response rate. Affiliate programs are a great plan for the advertisers offering them, but the affiliates that participate often become underpaid sales representatives.
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Natural SEO SEM hopes that you find this SEO and SEM information useful in understanding the Internet - and your place in it.