Natural SEO SEM Email Glossary
Email stands for Electronic Mail. It is probably the most common form of communication on the Web.
Forums, Chat Rooms and Social Media websites are growing in popularity with the Web 2.0 growth. But email remains as an everyday informal method of keeping in touch with your friends, customers and potential customers. In fact, email marketing is often the primary form of marketing that many ecommerce businesses make.
So it is important that a general understanding be gained about email. It could present a great opportunity for you to supplement your Natural SEO and Natural SEM effort.
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Email Glossary
Definable Reply-To Address
Normally when an email recipient clicks 'Reply', the email address that message was sent from will automatically be used. This EAF feature allows a user to specify an address other than the one the email was sent from for replies to go to.
Delivery Policy
A rule that constrains the methods by which messages are delivered.
Dictionary Attack (email)
An email spamming technique where the spammer sends out thousands or millions of emails using randomly generated addresses comprised of combinations of letters added to known domain names in the hopes of reaching a percentage of actual email addresses.
Digest
An email message containing several postings, as opposed to an email for every individual posting, sent to a mailing list. Digests help members with less time keep up.
Digital Envelope
Data appended to a message that allows the recipient to verify the integrity of the message content.
Direct Email
Marketing Email-based campaigns with stand alone advertisements being sent to a targeted list of recipients.
Directory Harvest Attack
An attempt to determine valid email addresses at an email server to enable adding them to a spam database.
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Natural SEO SEM hopes that you find this Email Terms Glossary useful in understanding the Internet - and your place in it.